SEO report of shopattheloft.com

Redirected to www.northandmainclothingco.com/

Trendy Online Boutique | Womens Clothing | North & Main Clothing ...

www.northandmainclothingco.com/

Trendy Online Boutique. Shop North and Main Clothing Co. We carry tops, bottoms and dresses for juniors and misses. Southern Boutique Clothing.


 Tasks

  • Avoid using deprecated HTML tags.
  • Try to make your site load faster.

 SEO

URL

Domain : www.northandmainclothingco.com/

Character length : 31

Title
Trendy Online Boutique | Womens Clothing | North & Main Clothing Co.
Description
Trendy Online Boutique. Shop North and Main Clothing Co. We carry tops, bottoms and dresses for juniors and misses. Southern Boutique Clothing.
Keywords (meta keywords)
Good! The website does not use “meta keywords”.
Open Graph Protocol

Good! The OG (Open Graph) protocol is set on this website.

type: website
title: Trendy Online Boutique | Womens Clothing | North & Main Clothing Co.
url: https://www.northandmainclothingco.com/
description: Trendy Online Boutique. Shop North and Main Clothing Co. We carry tops, bottoms and dresses for juniors and misses. Southern Boutique Clothing.
site_name: North & Main Clothing Company

Dublin Core
Dublin Core is not used
Underscores in the URLs
Good! No underscore (_) found in the URLs.
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
There is robots.txt file.
https://northandmainclothingco.com/robots.txt
User-agentDisallowed for the search engines
*
  • /admin
  • /cart
  • /orders
  • /checkout
  • /5878589/checkouts
  • /carts
  • /account
  • /collections/*+*
  • /collections/*%2B*
  • /collections/*%2b*
  • /blogs/*+*
  • /blogs/*%2B*
  • /blogs/*%2b*
  • /*design_theme_id*
  • /*preview_theme_id*
  • /*preview_script_id*
  • /apple-app-site-association
adsbot-google
  • /checkout
  • /carts
  • /orders
  • /5878589/checkouts
  • /*design_theme_id*
  • /*preview_theme_id*
  • /*preview_script_id*
Nutch
  • All subpages are denied to crawl


 Social

Social Engagement

No info found.

 Content

Doctype
HTML 5
Encoding
Perfect! The character encoding is set: UTF-8.
Language
We have found the language localisation: ”en”.
Title
Trendy Online Boutique | Womens Clothing | North & Main Clothing Co.

Character length : 72

Improve! The website address (title) should be between 10 and 70 characters in length.
Text / HTML ratio
Ratio : 4%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.
Headings
H1H2H3H4H5H6
02521200
Heading structure in the source code
  • <H3> My Cart
  • <H4> What's New
  • <H4> Dresses
  • <H4> Tops
  • <H4> Outerwear
  • <H4> Bottoms
  • <H4> Shoes
  • <H4> Accessories
  • <H4> Fossil
  • <H4> Sale
  • <H4> Gifts
  • <H2> Featured Products
  • <H3> Alicia Striped Ruffle Cold Shoulder Dress, Red
  • <H3> Alicia Striped Ruffle Cold Shoulder Top, Red
  • <H3> Carolina Embroidered Dress, White
  • <H3> Best for Last Chiffon Tank, Off White
  • <H3> City Lights Dress, Red
  • <H3> City Lights Dress, Black
  • <H3> Gabriela Cold Shoulder Top, Black
  • <H3> Basic Chiffon Top, Royal Blue
  • <H3> Geometric Strapless Jumpsuit
  • <H3> Highlands Sleeveless Embroidered Top, Navy
  • <H3> Floral Gauze Cardigan, Navy
  • <H3> Viva Knit Cardigan, Denim
  • <H3> Maria Embroidered Off the Shoulder, White
  • <H3> Sailor Criss Cross Cold Shoulder Top, Navy
  • <H3> Jubilee Wrap Cami, Ivory
  • <H3> Knotted Up Tee, Black
  • <H3> Knotted Up Tee, Denim Blue
  • <H3> Knotted Up Tee, Violet
  • <H3> California West Coast Graphic Tank
  • <H3> Avant Lace up Top, Mauve
  • <H3> Avant Lace up Top, Taupe
  • <H3> Avant Lace up Top, Kiwi
  • <H3> Camden Strappy Cold Shoulder Top
  • <H3> Wish You Were Here Babydoll Top, Mauve
  • <H3> St. Regis Embroidered Cold Shoulder Dress
  • <H3> Sweet & Sultry Embroidered Dress, Black
  • <H3> Own it Floral Wrap Dress
  • <H3> Vacay Mode Graphic Tank, Heather Grey
  • <H3> Day off Graphic Tee
  • <H3> Summer Daze Printed Dress
  • <H3> West Coast Floral Off the Shoulder, Navy
  • <H3> Ultraviolet Knotted Floral Tee
  • <H3> Fantine Striped Criss Cross Top
  • <H3> Aurora Paisley Printed Dress
  • <H3> Only One Floral T-shirt Dress
  • <H3> Perfect Day Embroidered Dress
  • <H3> Never Been Better Striped Maxi Dress
  • <H3> Havannah Nights Criss Cross Back Dress, Brick
  • <H3> Julie Criss Cross Cold Shoulder Top
  • <H3> Chelsea Distressed High Rise Skinny Jean
  • <H3> Mckenna Lace Cami
  • <H3> Rosa Bella Floral Maxi Dress
  • <H3> Elliot Distressed Mid Rise Skinny Jean
  • <H3> Distressed Mid Rise Skinny Jeans
  • <H3> Symphony Tee, Dusty Mint
  • <H3> No Worries Pocket V-Neck, Dusty pink
  • <H3> Flower Skull Tank, Oatmeal
  • <H3> No Worries Pocket V-Neck, Sage
  • <H3> True Affection Sleeveless Top, Steel
  • <H3> Floral Tap Shorts, Blush
  • <H2> Follow us on Instagram
  • <H4> Navigation
  • <H4> Connect
  • <H3> Hello You!
Word cloud
  • view18
  • all18
  • top17
  • dress17
  • dresses14
  • shoulder11
  • new10
  • cold9
  • shop8
  • embroidered7
  • floral7
  • white7
  • shoes7
  • watches6
  • tank6
  • tee6
  • cross6
  • red6
  • striped6
  • necklace5
  • clothing5
  • accessories5
  • graphic5
  • black5
  • knotted4
  • printed4
  • boots4
  • men's4
  • jewelry4
  • bags/wallets4
  • pendant4
  • women's4
  • socks4
  • flats4
  • heels4
  • navy4
  • wedges4
  • booties4
  • sandals4
  • criss4
  • tees4
  • wore4
  • ruffle4
  • alicia4
  • lace4
  • denim4
  • follow3
  • keychain3
  • jeans3
  • gift3
  • statement3
  • shorts3
  • brown3
  • t-shirt3
  • rise3
  • sale3
  • distressed3
  • instagram3
  • skinny3
  • featured3
Keyword matrix
wordtitledescriptionsheading
view
all
top
dress
dresses
shoulder
Two Word cloud
  • view all9
  • striped ruffle4
  • shoulder top4
  • alicia striped4
  • new dresses3
  • avant lace3
Three Word cloud
  • sandals flats socks3
  • city lights dress3
  • alicia striped ruffle3
  • druzy cross cut2
  • worries pocket v-neck2
  • carolina embroidered dress2
404 Page
The website has a 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Good! The website does not use iFrame solutions.
Images
We found 141 images on this web page.

Alternate attributes for the following 37 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

 Readability

Flesch–Kincaid Grade Level
0.00
Flesch Reading Ease
100.00
Coleman Liau Index
8.80
Automated Readability Index (ARI)
0.00
Dale–Chall Readability
5.70
SMOG Index
6.10
Spache Readibility
5.00
Number of letters
4051
Number of words
967
Number of sentences
357
Average words per sentences
3
Number of syllables
1185
Syllables in words
1251
Average syllables in words
1.23
Number of words in first three syllables
89
Percentage of word / syllables
9.20
Words not in Dale-Chall easy-word list
339
Words not in Spache easy-word list
207

 Technologies

Mobile optimization
This website is optimal for mobile devices!
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Good! The web address is accessible only in one version. The version without www is redirected to the version with www.
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.

 Speed test

Server response time
The server response time is fast enough.
Loading time
6,542 ms
Table layout
Good! No nested tables found.
Number of HTTP resources
246
Number of source domains
25
Render blocking resources
The elements below are blocking the “above the fold” rendering.
List of render blocking css files
  • https://fonts.googleapis.com/css?family=Arvo:400,700

 Speed test – Javascript

Javascript
Good! Just a few javascript files are detected on the website.
File size of all javascript files combined
3.94MB
Javascript minifying
You can save 141.6KB (63% compression) on the analysed URL by minifying the javascript files.

 Speed test – CSS

CSS
Good! Just a few CSS files are used on this website.
File size of all css files combined
332.92KB
CSS minifying
You can save 6.3KB (23% compression) on the analysed URL by minifying the CSS files.

 Speed test – Compression

Uncompressed size of the of the HTML
154.09KB
Gzip compression
Error! By using Gzip you can save 10.3KB (76% compression) on your site.

 Speed test – Browser cache

Number of static resources (image, JS, CSS)
229
Browser cache
The browser cache is not set correctly for all elements.
URLDuration
https://s3-us-west-2.amazonaws.com/da-restock/da-restock.cssExpiry time is not specified
https://cdn.shopifycloud.com/payment-sheet/assets/latest/spb.js5 minutes
https://sdk.beeketing.com/js/beeketing.js?2028095 minutes
https://sdk.beeketing.com/.. /beeketing.js?shop=the-loft-boutique.mysh...5 minutes
https://herowelcomebar.appspot.com/js/jquery.fontselector.js10 minutes
https://herowelcomebar.appspot.com/js/jquery.jrumble.1.3.min.js10 minutes
https://herowelcomebar.appspot.com/js/notify.js10 minutes
https://herowelcomebar.appspot.com/js/script.js10 minutes
https://herowelcomebar.appspot.com/js/widget.js10 minutes
https://herowelcomebar.appspot.com/libs/wixui/ui-lib.min.css10 minutes
https://inffuse-platform.appspot.com/client/static/v0.1/inffuse.js10 minutes
https://connect.facebook.net/en_US/all.js20 minutes
https://cdn.shopify.com/.. /trekkie.storefront.min.js?v=2017.09.05.1...30 minutes
https://cdn.shopifycloud.com/.. /new_message_us?version=1521493265&page_i...60 minutes
https://www.google-analytics.com/analytics.js2 hours

 Speed test – Images

File size of all images combined
8.10MB
Image optimisation
You can save 1.6MB (38% compression) by optimising the images below:

 Links

We found a total of 282 different links.
Internal links: 272
External links: 10

External links:

Internal links:

Link text (anchor) Link strength

 Website security

IP
23.227.38.64
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Good! We have not found any unencrypted email addresses.

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 Icons

Favicon
Good! The website uses favicon.

 Order of Heading elements on mobile by position

  • H3 : My Cart, ( 0px from top )
  • H4 : What's New, ( 0px from top )
  • H4 : Trends, ( 0px from top )
  • H4 : Dresses, ( 0px from top )
  • H4 : Tops, ( 0px from top )
  • H4 : Outerwear, ( 0px from top )
  • H4 : Bottoms, ( 0px from top )
  • H4 : Shoes, ( 0px from top )
  • H4 : Accessories, ( 0px from top )
  • H4 : Fossil, ( 0px from top )
  • H4 : Sale, ( 0px from top )
  • H4 : Gifts, ( 0px from top )
  • H3 : Hello You!, ( 0px from top )

 Typos

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